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ORDRE Weekly

This week reveals artisans in Mexico use natural alternatives to toxic dyes; saving traditional production methods in Asia; LVMH's Eco-friendly investments and more

  • TAPPING GENERATION NEXT
  • IN THE STORE OF THE FUTURE, THE PRODUCT IS YOU
  • CAN VR MOVE BEYOND CONTENT MARKETING INTO ADS AND LOYALTY?
  • IN MEXICO, WEAVERS EMBRACE NATURAL ALTERNATIVES TO TOXIC DYES
  • HOW AMAZON FASHION PLANS TO BECOME A MAJOR PLAYER
  • THE FUTURE OF SHOPPING HAS NO CLOTHES
  • LVMH RAMPS UP INVESTMENT IN ECO-FRIENDLY INITIATIVES
  • SOUTHEAST ASIAN FASHION DESIGNERS PUSH ECO-FRIENDLY DESIGNS AND SAVE TRADITIONAL CULTURE AND METHODS
  • WHY THE NEXT BIG STREETWEAR BRAND COULD BE A WEARABLE TECH ONE


TAPPING GENERATION NEXT

Business Of Fashion

"Millennials and Generation Z are highly connected and prefer experiences to stuff. Can the fashion industry win them over?"
 


IN THE STORE OF THE FUTURE, THE PRODUCT IS YOU

Racked

"Amazon, Apple, and even Nordstrom are all reframing the traditional retail space — but to what end?"



CAN VR MOVE BEYOND CONTENT MARKETING INTO ADS AND LOYALTY?

Retail Dive

"Marketers are now exploring how to create VR ad experiences that aren't disruptive or hard to implement."



IN MEXICO, WEAVERS EMBRACE NATURAL ALTERNATIVES TO TOXIC DYES

New York Times

"Concerned about the health impacts of textile chemicals, traditional artisans are producing vivid colors from crushed insects and forest plants."
 


HOW AMAZON FASHION PLANS TO BECOME A MAJOR PLAYER

Vogue

"As Amazon Fashion partners with Nicola Formichetti and his Nicopanda show to not only stage the LFW extravaganza at its impressive London HQ, but to facilitate a see-now, buy-now capsule collection that will be available straight after, Ellie Pithers caught up with its vice president, Susan Saideman, to dig deep into the e-commerce giant's big fashion plan."



THE FUTURE OF SHOPPING HAS NO CLOTHES

Bloomberg

"In a bid to beat back e-commerce, Nordstrom and Wal-Mart adopt its tactics. But are “Guideshops” a winning strategy, or simply delaying the inevitable?"



LVMH RAMPS UP INVESTMENT IN ECO-FRIENDLY INITIATIVES

Business Of Fashion

"Following in the footsteps of rival group Kering, the luxury conglomerate said it will increase investment in improving its environmental credentials as shoppers are increasingly drawn to ethical brands."



SOUTHEAST ASIAN FASHION DESIGNERS PUSH ECO-FRIENDLY DESIGNS AND SAVE TRADITIONAL CULTURE AND METHODS

South China Morning Post

"On a trek through Southeast Asia, Walk Sew Good campaigners meet designers and producers offering sustainable alternatives to fast fashion’s wasteful consumption, while revitalising local communities and preserving techniques" 



WHY THE NEXT BIG STREETWEAR BRAND COULD BE A WEARABLE TECH ONE

Forbes

"This new generation don’t see sci-fi as sci-fi, they see it as a prototype for the future. This consumer we’re going after – they’re not technologically insecure, and the launch proved that – they’ve grown up in a world with ubiquitous internet and smart devices; they have this tech in their DNA"