此页面尚未翻译

ORDRE Weekly

This week's round-up looks at the implication of technology in fashion; why brands are reshuffling marketing strategies; the rise of diversity and sustainability

  • AUGMENTED REALITIES SIGNIFICANT IMPLICATION FOR FASHION
  • CHAOS SIXTYNINE FIRST ISSUE BY CHARLOTTE STOCKDALE AND KATIE LYALL
  • BREXIT AFFECTS ON FASHION AND TEXTILES
  • BURBERRY'S NEW LUXURY RETAIL STRATEGY
  • NEW BRITISH VOGUE COVERS DIVERSITY

 

 

J.C. PENNEY AND MACY'S REPLACE HUMAN MERCHANTS WITH DATA ALGORITHMS

Forbes

“J.C. Penney's elimination of the chief merchant role echoes a move by Macy’s in August to cut its buying staff while investing in data analytics.”

 

WHY FASHION NEEDS AN ORDERLY BREXIT

Drapers

“As the UK government attempts to secure a transitional deal to ease our exit from the European Union, we explore how this could benefit the fashion and textiles industry.”

 

FASHION CREATIVES CHARLOTTE STOCKDALE AND KATIE LYALL LAUNCH FIRST PUBLICATION

WWD

“ London-based stylists — and now co-editors in chief — Charlotte Stockdale and Katie Lyall are launching their new biannual title, a poster book called Chaos SixtyNine, this week — and there’s not an ad to be seen.”

 

IT’S THE END OF THE CATWALK FOR DIOR’S VETERAN CEO

Bloomberg 

“Sidney Toledano will step aside as head of LVMH’s Christian Dior, ending an almost 20-year tenure at the helm of one of the world’s top fashion houses as the luxury conglomerate rejuvenates its executive ranks.”

 

AMAZON, NET-A-PORTER AND MATCHES PUSHING THEIR OWN PRIVATE FASHION LABELS ONLINE

South China Morning Post 


“Major e-tailers are aggressively pushing their private fashion labels, offering everything from everyday basics to high-end garments, including collections that change regularly and aren’t tied to seasons."

 

BURBERRY RENEWS FOCUS ON LUXURY UNDER NEW CEO

Drapers

“Burberry is to cut sales to non-luxury stores, simplify its ranges and leverage its digital reach as part of a new strategy under CEO Marco Gobbetti.”
 

OP-ED | WHY AUGMENTED REALITIES CHANGES EVERYTHING

Business of Fashion

"Augmented reality has significant implications for fashion, but brands need to better identify, develop and deploy new technologies to stay ahead"

 

EDWARD ENNINFUL ADDRESSES DIVERSITY DEBATE WITH FIRST COVER FOR BRITISH VOGUE

The Guardian

“The first Vogue cover produced under Edward Enninful has been released, signalling the new editor’s mission to make political statements, not just fashion ones.”

 

CFDA AND LEXUS ANNOUNCE FINALISTS IN SUSTAINABILITY-FOCUSED INITIATIVE

Fashionista

“Five brands will participate in a nine-month program and receive funds, mentoring and more to propel their environmental efforts forward."